Imagery is rich and luxurious and sets the tone for the festive campaign, complimenting the indulgent tones of the product. A serif font was chosen to bring an elegant, festive feel to the creative. Our dog mascots, The Party Pups, add warmth and joy, helping to capture the magic of the season.
Inspiration
The Christmas gifting inspiration follows the main campaign art direction, using rich tones and warm lighting to create a luxurious, festive feel. Our Party Pups add a playful touch, bringing warmth and personality to the imagery.
GIFTING
creatives
